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Quentin Hafner is the author of Black Belt Husbands which is all about taking your husband skills to the next level. He approached me to record a handful of short form videos that recap the key points in his book.

He then used these videos to create a click funnel, taking his audience into the next step of what he offered. From there, once they’d gone through the entire video series, he up-sold with an offer to be apart of his mastermind.

Using a short video series to invite your viewers to take the next step of engagement with you and eventually becoming paying customers is a great way to use video.

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